Shera Pham
AI TRANSFORMATION · IMPLEMENTATION · SYDNEY
I build the AI systems
your team actually uses.
I'm Shera. I don't just talk about AI — I build with it. I take ideas to working software using AI, and I know how to make them ship and get used.
I'm not a traditional engineer and I don't hand-write code. I'm self-taught and AI-native: I went from business and operations to shipping real apps, automations and internal tools — by learning to build with AI. BizMap is live. The automations run daily. The ERP rollout I coordinate touches seven departments.
That's the rare part — I'm business-fluent and I can actually build. I bring the delivery rigour that makes what gets built land: scoped right, shipped, adopted, measured. I do my best work walking into ambitious, future-focused teams that care about results over titles.
“Strategy decks don't change anything. Shipped software does.”
Shera Pham — AI Transformation & Implementation

Ways to work with me
In-house
Embedded in your team
Contract or permanent — I join your team as the person who makes AI real. Scoping, building the automations and apps, running delivery and UAT, and driving adoption once it's live. AI transformation, ERP and systems implementation, business analysis that ends in shipped software.
Best for: teams with AI ambition and no one who can both design it and build it.
Start a conversationShort engagements
Build sprint
A defined build, a fixed timeline. I ship a working system — an automation, an internal tool, a reporting engine, an AI workflow — that your team owns and uses on day one.
Best for: a stalled process or a manual grind that should already be software.
Tell me what you needWhat teams say about working with Shera
Shera kept finance, operations, IT and our outside vendors aligned — chasing decisions, smoothing the friction, making sure my team wasn't blocked. She held the vendors to their commitments without making it combative, which isn't easy to do. And she was consistent: what she said she'd do got done, on time, the same way every week.
Joshua
IT Manager, Light & Wonder
ERP Upgrade UAT, Light & Wonder
Coordinating end-to-end UAT for a live NAV→Business Central upgrade across seven departments — test frameworks, defect workflows, and a reporting engine I built to keep 600+ test plans honest.

Client Onboarding Redesign, Capitaliz & Succession Plus
Re-engineered onboarding for a 200+ client portfolio — mapped current vs future state and rebuilt the workflow, cutting onboarding time 15%.

Partner Network & Commercial Dashboards
Founded an AI-native agency: built a 300+ partner network and the automations, dashboards and onboarding systems behind it — lifting engagement 16% and conversions 9%.

Software I've built
The proof I don't just advise. Live apps, automations and internal tools I've designed, built with AI, and shipped myself.
BizMap
Partnership discovery web app for local businesses — live in production.
Node.js, Express, Vercel, Vercel Blob
Client Onboarding Portal
End-to-end client onboarding flow — forms, document generation, and automated email sequences.
Next.js, Vercel
UAT Master Reporting Engine
Excel/VBA system consolidating ~600 ERP test plans into one live dashboard workbook.
Excel, VBA, Power Query
Claude Code Skills Library
A curated library of automation skills — scripted workflows for lead gen, reporting and media ops.
Python, Node.js, Claude Code





